COURT, D.; FREELING, A.; GEORGE, M. Earning the Right to Brand. Symphonya. Emerging Issues in Management, [S. l.], n. 1, p. 26–29, 2001. DOI: 10.4468/2001.1.03court.freeling.george. Disponível em: https://symphonya.unicusano.it/article/view/2001.1.03court.freeling.george. Acesso em: 19 apr. 2024.