LAMBIN, J.-J. Strategic Marketing Revisited after September 11. Symphonya. Emerging Issues in Management, [S. l.], n. 1, p. 7–27, 2002. DOI: 10.4468/2002.1.02lambin. Disponível em: https://symphonya.unicusano.it/article/view/2002.1.02lambin. Acesso em: 29 mar. 2024.