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Issue Title
 
No 2 (2009): Market-Driven Management and Competitive Customer Value - 2 Market-Driven Management and Global Economies of Scale Abstract  PDF
Alessandra Storlazzi
 
No 1 (2005): Over-Supply and Global Markets - 1 Dragon-Mart: Chinese Contamination Abstract  PDF
Andrea Sparvoli
 
No 2 (2009): Market-Driven Management and Competitive Customer Value - 2 Market-Driven Management, Market Space and Value Proposition Abstract  PDF
Flavio Gnecchi
 
No 1 (2005): Over-Supply and Global Markets - 1 Managerial Economics and Global Competition Abstract  PDF
Silvio M. Brondoni
 
No 1 (2010): Marketing Channels and Global Markets Ouverture de ‘Marketing Channels and Global Markets’ Abstract  PDF
Silvio M. Brondoni, Fabio Musso
 
No 1 (2005): Over-Supply and Global Markets - 1 Ouverture de ‘Over-Supply and Global Markets – 1’ Abstract  PDF
Silvio M. Brondoni
 
No 1 (2009): Market-Driven Management and Competitive Customer Value - 1 Ouverture de ‘Market-Driven Management and Competitive Customer Value – 1’ Abstract  PDF
Silvio M. Brondoni
 
No 1 (2002): Market-Space Management Over-Supply and Manufacturing Localization Abstract  PDF
Maria Emilia Garbelli
 
No 2 (2005): Over-Supply and Global Markets - 2 Ouverture de 'Over-Supply and Global Markets – 2' Abstract  PDF
Silvio M. Brondoni
 
No 1 (2002): Market-Space Management Global Markets and Market-Space Competition Abstract  PDF
Silvio M. Brondoni
 
No 2 (2003): Marketing Research and Global Markets Ouverture de ‘Marketing Research and Global Markets’ Abstract  PDF
Silvio M. Brondoni
 
No 1 (2002): Market-Space Management Ouverture de ‘Market-Space Management’ Abstract  PDF
Silvio M. Brondoni
 
2015: Special Issue on Development Policies in Large Retailers EDLP and Private Labels: Unes Strategic Levers to Look Forward Abstract  PDF
Paolo Paronzini
 
No 2 (2005): Over-Supply and Global Markets - 2 Price Policies, Over-Supply and Demand Bubbles Abstract  PDF
Giuseppe Cappiello
 
No 2 (2001): Market-Driven Management Ouverture de ‘Market-Driven Management’ Abstract  PDF
Jean-Jacques Lambin, Silvio M. Brondoni
 
2015: Special Issue on Development Policies in Large Retailers Coop Private Label Development Strategy Abstract  PDF
Roberto Nanni
 
No 2 (2005): Over-Supply and Global Markets - 2 Trade, Over-Supply and Global Markets. The Coop Italia Case Abstract  PDF
Vincenzo Tassinari
 
No 1 (2001): Brand Equity Ouverture de ‘Brand Equity’ Abstract  PDF
Silvio M. Brondoni, Jean-Jacques Lambin
 
2015: Special Issue on Development Policies in Large Retailers Companies and Consumers Together for a More Ethical Market Abstract  PDF
Paolo Pastore
 
No 2 (2005): Over-Supply and Global Markets - 2 Market, Demand Segments and Demand Bubbles Abstract  PDF
Margherita Corniani
 
2015: Special Issue on Development Policies in Large Retailers Proximity Approach as an Option in Global Markets Abstract  PDF
Marco Bordoli
 
No 1 (2005): Over-Supply and Global Markets - 1 Product Differentiation Costs and Global Competition Abstract  PDF
Maria Emilia Garbelli
 
2015: Special Issue on Development Policies in Large Retailers Ouverture de ‘Development Policies in Large Retailers’ Abstract  PDF
Silvio M. Brondoni, Sabina Riboldazzi
 
No 1 (2005): Over-Supply and Global Markets - 1 Brand Portfolio and Over-Supply Abstract  PDF
Flavio Gnecchi
 
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