Global Shift and The New Sustainable Corporate Paradigm

Authors

  • Paolo Ricotti

DOI:

https://doi.org/10.4468/2022.1.03ricotti

Keywords:

Global Shift, Intangibles, Transformative Development, Life Quality, Sustainability, Global Markets

Abstract

We are currently living a dramatic change driven by a Global Shift that is shaping a very different geopolitical settlement with a new environmental and social emer­gency together with a different industrial cycle and consequent overall corporate paradigm. A new Renaissance Economy is therefore foreseeable where intangible values – more than tangible matters – represent the true sustainable evolution able of evolving the notion of “profit”, however not denying it.

Author Biography

Paolo Ricotti

PROFESSIONAL PROFILE

Planet Life Economy Foundation, Founder & Board Member
COIN-OVS Group, Former World-wide CEO
Heineken Group Italy, Former CEO
Perugina Nestlé Italy, Former MD

 

HONOURS AND MEMBERSHIP
Professor of Global Communication, University of Milano-Bicocca.

 

BOOKS AND ARTICLES

  • I sei Principi Naturali nell'Impresa e nella Società Civile, F, Angeli, Milano, 2018.
  • Renaissance Economy Sustainable Management Model, Kindle-Amazon, 2016.
  • La Riscossa delle PMI di Territorio, F. Angeli, Milano, 2014.
  • Sostenibilità e Green Economy. Quarto Settore. Competitività, Strategie e Valore Aggiunto per le Imprese del Terzo Millennio, F. Angeli, Milano, 2010.
  • Corporate Responsibility and Sustainable Development, Symphonya. Emerging Issues in Management (symphonya.unicusano.it), 1, 2003. 
  • Brand Portfolio Reengineering. The Gruppo COIN Case, Symphonya. Emerging Issues in Management (symphonya.unicusano.it), 1, 2000-2001.
  • L'impresa contemporanea: flessibilità e comunicazione, Sinergie, 1997.

Downloads

Published

31-07-2022 — Updated on 31-07-2022

Versions

How to Cite

Ricotti, P. (2022). Global Shift and The New Sustainable Corporate Paradigm. Symphonya. Emerging Issues in Management, (1), 10–19. https://doi.org/10.4468/2022.1.03ricotti