CSR within Large Retailers International Supply Chains


  • Fabio Musso
  • Mario Risso




Corporate Social Responsibility, Large Retailers, Global Markets, Ethical Products, Fair Trade Products, Global Supply Chains, Codes of Conducts in Retail Procurement, Coin and H&M Cases


CSR has become important in terms of consumers’ perceptions, so it has become important for all consumer-oriented firms. Companies have increased their levels of ethical and social responsibility by implementing methodologies linked to CSR initiatives. Particularly in the retail sector, large international retailers are investing heavily to cope with the ethical demands of consumers and increase their own awareness of CSR issues. However, retailers are often channel leaders and control various activities in the supply chain and they tend to be more able to adopt active roles in leading international supply chains to follow a CSR approach.

Author Biographies

Fabio Musso

Associate Professor of International Marketing, University of Urbino-Carlo Bo

Mario Risso

Assistant Professor of Management, University of Rome-Tor Vergata




How to Cite

Musso, F., & Risso, M. (2006). CSR within Large Retailers International Supply Chains. Symphonya. Emerging Issues in Management, (1), 79–92. https://doi.org/10.4468/2006.1.06musso.risso