Joyful & Contemporary Italian Lifestyle in Fashion Accessory Market

Authors

  • Giovanna Furlanetto

DOI:

https://doi.org/10.4468/2015.4.03furlanetto

Keywords:

Luxury Brand, Made in Italy, Fashion Accessory Market, Furla, Corporate Sustainability

Abstract

Furla is 100% Italian – in history and spirit. Founded in 1927, it is the only brand in the fast-growing premium segment that gives customers an authentic Made in Italy experience with an attractive value for money. As one of the major global players in the leather goods’ market, Furla stands for quality, colourful creativity, joyfulness and contemporary Italian Lifestyle.

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How to Cite

Furlanetto, G. (2015). Joyful & Contemporary Italian Lifestyle in Fashion Accessory Market. Symphonya. Emerging Issues in Management, (4), 24–30. https://doi.org/10.4468/2015.4.03furlanetto