Network Culture, Performance & Corporate Responsibility
DOI:
https://doi.org/10.4468/2003.1.02brondoniKeywords:
Corporate Responsibility, Corporate Social Responsibility, Global Markets, Sustainable Growth, Networking, Network Culture, Local & Global PerformanceAbstract
The growth and sustainability of free market economies highlights the need to define rules more suited to the current condition of market globalisation and also encourages firms to adopt more transparent and accountable corporate
responsibility (and corporate social responsibility, namely the relationship between the company, environment and social setting). From a managerial perspective, corporate responsibility is linked to ensure the lasting pursuit of the company mission, seeking increasing levels of quality and
efficiency. Corporate responsibility in global markets aims to pursue business results (local and corporate) that feature high levels of profitability and efficiency, but also a priority concern for sustainable development. In global companies, corporate social responsibility is targeted at managing the stakeholder system (i.e. all those with an organizational, social or environmental interest).
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